Future of Online Tracking

with Professor John Deighton 

Harvard Business School

A conversation with prof. John Deighton of Harvard Business School dedicated to online tracking.

As Google Chrome will phase out third-party cookies, the internet advertising landscape is bound to change. How will Google compete with Facebook and Apple? Will the smaller players be able to survive this change? Should web cookies be completely private, or should governments intervene?

Listen on Spotify, too: open.spotify.com/episode/0wInQQFclbB2aim0At7Fpd